What is Ecosystem Economics?

Technology is no longer an industry; it is a layer transforming all industries. So there is a lot to learn from how the tech platform companies have secured their dominant market positions today. They have understood some basic principles about the Future:

• Consumers are driving all purchases; the consumerisation of technology
• The world is driven by networks
• This in turn makes exponential growth the norm
• Costs are strictly aligning to revenue, and everything is moving to a unit economics basis

The question Ariadne started asking itself 8 years ago which led to the launch of EntrepreneurCountry in 2008 and the publication of Welcome to EntrepreneurCountry in 2012, is what happens to the rest of the world? Surely it can’t be that 25 tech platform businesses in Palo Alto clean up and everyone else goes bankrupt. So therefore?

What we realised an economic cycle ago and through our work in the tech industry for 25 years and with our portfolio companies for 15, is that the winners of this digital age are the companies who understand their role in the ecosystem and are organising the economics for it.

What Ariadne also knows:

• Disruptive tech happens at the beginning of a 6o to 80 year cycle; the second half of that cycle is when the establishment embraces it to get to the future and become part of the new common sense (Carlotta Perez)
• Transaction costs which corporations had been set up to aggregate are now possible at the individual level (Ronald Coase)
• Giving people assets drives them to create prosperity (Hernando de Soto)
• Early Adopters are critical to establishing the new common sense (Geoff Moore)
• In order to lead your industry, you don’t want to compete well, you want to create a new market space (Renee Mauborgne & Chan Kim)

We tie all of this up combined with our deep understanding of how companies we’ve advised and invested in have won over the past 15 years:

First Tuesday – connected a continent’s entrepreneurs with financiers
Espotting – first Pay Per Click business globally
Zopa – first P2P business globally
Monitise – created an economic model for mobile banking
Skype – enabled individuals with P2P connectivity
SpinVox – all B2B businesses are now B2C2B
SoundOut – the obvious goliath to go to market with tends to resist; reach out to all natural allies
BeatThatQuote – individuals should have an economic upside in the use of their data

EntrepreneurCountry enables mid to large enterprises to become Ecosystem Economics companies – enabling them to win in the digital age.

Because of the technology discontinuity that networks and exponential growth bring, you can’t get to the future from the present in a straight line. EntrepreneurCountry enables Goliaths to airlift themselves over the discontinuity into the future to iterate around hypotheses about their business and their industry. By testpiloting these hypotheses in the EC marketspace, they can create product / market fit for their new businesses.

Case Studies


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Digital Ecosystems


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Financial Services


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Health


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Smart Cities and Transportation


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Turkey

The Central Bank of Turkey Stands up to political pressure from it’s government

Written by Charles A. Stolworthy on Tuesday, 17 March 2015.

While remembering how USD/TRY parity lost 5 per cent in just 10 days between 21st and 30th January 21, on 24th Feb, it was the regular monetary policy meeting for the Central Bank Turkey (CBT). The previous meeting was on January 21st and there was increasing pressure from the Turkish government towards the CBT to lower the interest rates by a considerable margin.

 

A reliable economic programme for Turkey ahead

Written by Charles A. Stolworthy on Thursday, 13 November 2014.

The Turkish government recently unveiled its new economic programme which would be taken into account as a source when doing business by many official organization and international investors. Previously this programme had a visionary impact and the government many times failed to attain its targets. EEC found the latest economic programme quite realistic in the sense of macroeconomic achievements.

Infonomi: revolutionising big data analysis

Written by EntrepreneurCountry Global on Friday, 25 July 2014.

Istanbul is one of Europe's hottest startup cities, boasting plenty of disruptive young companies. The latest to make waves is Infonomi, co-founded in 2013 by Taner Yüksel to deliver big data and predictive modelling, with technology devised by an expert team of scientists, software developers and system analysts.

Turkey's booming tech sector is fertile ground for startups

Written by Amit Pau on Monday, 02 June 2014.

Turkey has rapidly become a powerful draw for tech investors: and the latest report coming out of the country highlights how startups can take advantage too.

Istanbul-based startup Popmarker leading the way with in-image advertising

Written by EntrepreneurCountry Global on Monday, 02 June 2014.

Turkey is emerging as one of Europe's hottest countries for startups. The developing ecosystem, known internally as the 'Digital Bosphorus', is seeing a host of new companies starting to flow, much like the river does through the capital city, Istanbul.

Turkish Twitter ban means big business for startup AnchorFree

Written by EntrepreneurCountry Global on Monday, 12 May 2014.

When Turkish Prime Minister Recep Erdogan issued a nationwide ban of Twitter in March, it sparked widespread fury both across the nation and beyond. But amidst tweets of discontent and condemnation, the ban has proven to be profitable for one intrepid American technology start-up: AnchorFree

Spectrum Medya & Karnaval.com Announce Agreement with Virgin Radio International

Written by EntrepreneurCountry Global on Tuesday, 03 December 2013.

Virgin Radio Turkiye to launch in Istanbul, Ankara, Izmir and on the Karnaval digital platform across Turkey

Istanbul/Mauritius Press release, Dec 3, 2013: Spectrum Medya, the largest radio broadcasting group in Turkey, and Virgin Radio International, the radio broadcasting arm of Virgin Group, today announce a multi‐year exclusive agreement to jointly operate Virgin Radio Turkiye on FM and digital platforms throughout Turkey.

PayCorp Agrees Bright Office Payments Deal

Written by EntrepreneurCountry Global on Wednesday, 16 October 2013.

Payments solutions business Pay Corporation, part of Boxhill Technologies PLC, has signed an agreement with CRM software business Bright Office, further extending its reach outside of the gaming and lottery sectors.

An Open Door To Funding For Entrepreneurs

Written by EntrepreneurCountry Global on Tuesday, 15 October 2013.

On Friday 1st November, the Crowdfunding: Deep Impact Conference will be offering a once in a lifetime opportunity to hear from the founders of various crowdfunding platforms, as well as meet with likeminded business owners and investors. 

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